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You may have missed the big news, but Instagram announced back in March that it was beta testing an in-app shopping experience — Instagram Checkout — with 23 retail partners, including Zara, [...]

Live stream video is quickly gaining traction to broadcast events, promote products and services, enhance brand awareness, share announcements, and more. In this post, learn more about this [...]

When Marnie and I started Amplification, Inc. over 10 years ago, I did my best to connect with as many “friends” (whether I knew them or not) as I could on Facebook. The platform was relatively [...]

I was assisting my colleague, Genie, with interviewing world-renowned Rheumatologist Guillermo Valenzuela recently so we could refresh and update materials to assist him in speaking with [...]

Happy Holidays! Here is a simple list of easy ways to add some extra value and a holiday twist to your marketing efforts this season. Do Some Charity Work and Partner with a Local Charity It’s [...]